Project Overview

Challenge

Cliradex® is a natural, preservative-free eyelid, lash and facial cleanser formulated with the main component of tea tree oil: 4-Terpineol (T4O)

Objectives:

• Illustrate a human demodex mite in a cute, non-realistic way.

• Create awareness on demodex mites that live in our eyes, and the use of Cliradex® to clear them.

• Develop an informative webpage on the Cliradex® website for the call-to-action ads to lead to. Team worked on design, while I developed it on the client’s website.

• Design an online ad campaign and call to action leading viewers to the Cliradex® online shop. The main objective of this campaign is to turn a scientific and medical awareness into something more colorful and vibrant to attract the attention of viewers to click on the ads.

Project Scope

Drawing illustration, advertising

Tools

Adobe Illustrator, Adobe Photoshop

Role

Graphic Designer

Duration

6 Weeks (240 Hours)